A new look to the original Gentle Lightening Cream. Rusk? Deepshine?Blonde Gentle Lightening Cream is a marine mineral enriched formula that deeply conditions the hair during the lightening process. Sea oak functions as a barrier to prevent moisture loss, while sea kelp nourishes and revitalizes the hair, improving elasticity. Deepshine? Blonde leaves the hair in optimal condition with radiant shine. This gentle formula lifts up to 7 levels.